Does your Website have the Right features for its Users?

It can take weeks or even months in establishing a web presence and effectively marketing your website. What is all required is researching different services such as: Web designers, Web developers, website hosting, online marketing, SEO experts, link builders, writers and many more. If you have the right professional web design services, there is no doubt that your website will have the right exposure.  

To add value to your website, here are some of the must have features for your website:

Include an ‘About’ Page – You are a stranger for the new visitors and why would they trust you. An About page will start building a little trust which may influence them to respond you.  They will get to know what actually your background is and what your success rates are.

Most Recent Posts- If you have a blog site, you can list the recent posts from your blog on your main website of your company. This will add value to your website and target the same niche.

Google Map- Google map can make your website interactive. It can be used in many ways, simply to display your location or features like distance calculator etc for more functionality. You can even custom applications for your site using Google maps API.

Clear Call to Action – You must let your visitors know about your company and call them to action in clear lines. Tell them in clear, direct words.

Include Contact Information- Now your visitor is greatly impressed and influenced and is ready to buy but they cannot find your information anywhere. So, make sure your website has full contact information including phone number, email etc so your potential customers can choose their preference.

High Quality Graphics – Make sure any graphics, logos, backgrounds, etc you use to depict the text or your services are of the highest quality.

Easy to Read Font- The best font color for reading is black with a white background. Use a simple readable text while not creating any barrier between you and customers.

Have a great business!

How To Make Your Website Design Unique?

When there are hundreds of websites on internet related to a specific topic, product or service, it is common for business owners to worry how their website will stand out among others. As a business owner, you do not want to lose yourself in the industry crowd and in result, lose your sales & customers. This is why it is essential that you make your website design unique.

It will help you stand out among hundreds of other websites as well as help your customers remember your brand.

Make the most of images – People remember pictures more than they can remember text. So, make the most of images & graphics in your website. Use relevant images to engage visitors. Try to tell your brand’s unique story with pictures and hold the attention of potential customers for long.

Establish your identity – A website is the platform where you can establish your brand’s identity. Use it wisely and make a statement. Make your presence on internet known and establish your brand.

Use bold colors – Colors may seem insignificant, but they are far from it. Bold colors attract attention and may even help in engaging visitors. Use colors, preferably related to your business or logo, in order to make your website look well organized. In addition, it will set you apart from the crowd.

Simplicity is the key – The more complex you make your website, the more visitors will get confused. It is essential that you keep the web pages simple yet informative and navigation friendly. It will make it easier for visitors to navigate the website and find links easily. They will also spend more time on your website if they can find information easily.

Do what others have not done – To become unique, the only thing you have to do is something that others have not attempted yet. Brainstorm a bit and come up with relevant yet unique ideas for design.

Inspire others with your work and make an identity for your brand among customers. Or, take help of a website design company as they can do it all on your behalf.

Design Your Website and Develop Your Business

A website designer designs a website keeping in mind an abundant mark on the minds of customers. A website is not merely meant for providing information, but plays the most vital role in the goodwill and business development. Designing of a website aims at developing a business abundantly in the online world, which is the foremost requirement of an organization.

In New York website designers strive to build a remarkable mark in the field of business because website designing in New York is not just about having something that has become a time-honored practice. Even small to a large scale business trade needs to be on the World Wide Web. A good website keeps website visitors engaged and grasps the attention of the visitors with its content, design, logos, and colour combinations.

Some elements of a good web designing are given below:

• Colour Scheme: An attractive colour scheme of a good website helps in integrating colours that compliment your company logo. A professional website communicates about the impact of different colours on site visitors and the response that a specific colour can elicit from viewers.

• Fonts: The font size, design and colour can have a huge impact on the effectiveness of your web page. A professional website is designed, keeping in mind a difference between serif and a sans serif font. A web designer should know about usability of each kind of font. Serif fonts are usually better for larger print and small amounts of text, but sans serif for small fonts.

• Usability: A designer should primarily focus on the usability of a website for the visitors. Even a beautiful website can annoy the customers without its usability. Only a professional website prompts visitors to go to the sales page and make a purchase by making your website flowing intuitively and naturally from one page to the next.

• Informative: Clients get easily attracted towards a website if it provides complete information about the products and services of a company.

The bottom line is that this article can help you in knowing about the distinguished features of a professional website. A good website helps in promoting your business as well as seeks the attention of the visitors.

Top 3 Qualities of a Reliable Website Designer

Choosing a reliable website designer to build your own website can be a challenging task. However, you will come across a number of professional websitedesigners in NYC, but you need to find the one who can meet your business demands.

Some website development companies do not interact with the clients which results in a poorly designed and dull website.

Here are some of the important qualities that you should look for in order to choose the best website designer.

1. Experience- Any designer can build a website but only the experienced designer can work     correctly and do the task swiftly. So, make sure that the designer you choose has good experience and is aware of all the different website technologies and approaches. Moreover, you will have a better chance of reaching all the potential customers just by     creating a functional and an engaging website.    

   

2.            Empathetic- Empathy is by far the most important quality of a website designer. A designer should be able to understand his users, their needs, and requirement to be able to get far in the business.    

   

3.            Capable of meeting your requirements- Before making a final decision, go through the     various websites and make a list of all your requirements. Meet and talk to some of the potential designers in your area and ask them about their collection of previous work to determine whether they are best for your work or not.    

Talk to the website designer and do not hesitate to ask questions. This way you can clear all your doubts and can easily make the right decision.

However, if in some case, you do not feel right about your choice, move on to the next until you find an ideal designer just according to your needs. Do not make decision in haste as this can cause you a loss of time and money.

A good designer will not only help in building a functional website but also they will also provide you help for all your queries and concerns.